• Jory Des Jardins

  • About Me

    Digital media geek, entrepreneur, lover of social marketplaces

    Digital Pioneer and Scale Expert

    President and Co-Founder, BlogHer

    Jory Des Jardins co-founded and sold BlogHer, a venture backed, category-defining women’s digital lifestyle company that enables premium digital publishers to grow their platforms and monetize their content. She spent 10 years on the founding team, enabling strategy from pre-venture funding through post-acquisition phase.


    While with BlogHer, Jory and her co-founders Elisa Camahort Page and Lisa Stone received recognition for building meaningful profitability at scale:

    • SF Business Times Most Influential Women in Business
    • Fortune Most Powerful Women Entrepreneur
    • Forbes Top 100 Websites for Women
    • AlwaysOn Global 250 List
    • Ernst & Young Winning Women
    • America's Most Promising Start-ups by Businessweek
    • Working Mother's Most Powerful Moms in Media

    Start-Up Advisor

    Frequent speaker, mentor, promoter and champion of innovative companies and entrepreneurs

    Jory is a tireless crusader for entrepreneurs and business leaders, sharing her personal growth story, contacts, and insights learned from 10 years of growth hacking, digital community building, strategy development and fundraising.


    In partnership with another entrepreneur, Stephanie Agresta, she formed Virago, a strategic advisory with a mission to generate unprecedented outcomes for female entrepreneurs by cultivating a community of entrepreneurs, investors, and executives. Virago's first summit, The Scale Collective, launches November 2, 2016.


    Among the companies she advises:

    • InspiredMe: A shopping site powered by video storytelling.
    • Lifescape: A next-generation digital media company that puts memory in context.
    • Stiya: a mobile publishing app, powered by AI, that is revolutionizing the homebuying industry.
    • Cruiseable: A travel app, powered by data-driven content
    • Lenspire: A marketplace and productivity platform for professional photographers and photo-shoot producers
    • NQuotient: a networking platform that enables women to meet their professional goals

    She is a member of HiPower, a networking organization for senior women in the Bay Area.


    She has spoken about entrepreneurship at the Commonwealth Club, NAWBO, Watermark, EWIP, BlogHer, Mom 2.0, the C-Suite Conference and others.

    Digital Media Innovation Evangelist

    Presenter, partner, and lover of new digital ecosystems

    As the strategic partner lead for BlogHer, Jory has presented best practices in digital and social trends to Fortune 500 companies and digital/media agency leadership. She launched BlogHer’s event sponsorship business and pioneered new buying channels from mobile, video, ad technology, programmatic, licensing, and ecommerce technologies.


    Jory served on the Board of Directors of the Internet Advertising Bureau (IAB), the standard-bearing association serving the world's top digital publishers. She has spoken as a tech/social media evangelist and entrepreneur at Brand Innovators, ad:tech, SES, Marketing to Moms, IAB, ANA, WOMMA, EWIP, EBWIB, CIMA, and at numerous companies, including P&G, Coca Cola, PepsiCo, Kraft, Unilever and General Motors.

  • On the Internet

    Some of my latest work...

  • Speaking

    Upcoming and recent events

    November 2, 2016; New York, NY

    A conference for women-led and founded startups, brought to you by Virago.

    October 20, 2016, Los Angeles

    Fast-pitch judge at an annual startup funding competition for female founders.

    August 4-6, 2016, Los Angeles

    Event Advisory Board, and Q&A lunch session with Lucy McBath of Mothers of the Movement.

    July 27, 2016

    VC Panel Webinar for Women Entrepreneurs

    July 19, 2016, AltSpaceVR

    A discussion about all things VR, with Cici Woo.

    June 13, 2016, Berkeley, CA

    Presented on scaling a startup sales organization.

    June 7, 2016, New York, NY

    Addressing the myths behind digital influencer marketing.

    May 26, 2016, San Franciscso, CA

    In conversation with Jessica Herrin, Founder and CEO of Stella & Dot

    May 4, 2016, New York, NY

    State of the Programmatic industry.

  • Speaking

    Past Events

    Chicago Tonight

    Promoting BlogHer and the BlogHer Conference, and sharing some data on the outsize influence of women online.

    BlogHer'14 Interview with The Bloggess

    One of my favorite main stage interviews with one of my favorite bloggers. (Hint: I'm not the funny one).

    BlogHer Makers & Creators Panel

    Another one of my favorite panels to moderate, featuring Majora Carter, Lisa Donovan of Maker Studios, Brit Morin of Brit + Co., and Randi Zuckerberg of Zuckerberg Media.

  • Connect With Me

    Jory Des Jardins Facebook page
    Jory Des Jardins Twitter
    Jory Des Jardins LinkedIn